Small- and medium-sized businesses (SMBs) nowadays are more competitive than ever. As an SMB owner, you’re probably constantly looking for ways to boost your social media presence, outdo your competitors, and increase profits. Here are some ways to do that. Create buyer personas Social media data is a great tool to gather information about your […]
How to boost your SMB’s social media presence
Are Macs vulnerable to viruses?
It is common knowledge that Windows computers tend to deal with an assortment of viruses and malware, but many people fail to realize that even Macs face similar threats. Virus creators have become adept at finding back doors and other vulnerabilities, that even Macs can be targeted. Viruses that affect Macs There are four general […]
Productivity tip: Email automation
If you’ve ever received what looked like a personalized email from a huge corporation, there’s a good chance it was actually written using an email automation platform. This technology saves time and money while strengthening customer relationships, and contrary to popular belief, it is well within most SMB budgets. What is email automation? Usually included […]
Tracking data use on Android devices
Android devices are among the most feature-rich gadgets currently available. The vast majority can connect to mobile networks, but unfortunately, many service plans limit the amount of data you can use each month. If you want to avoid paying overage fees or suffering from slow connection speeds, you need to monitor how much data you’re […]
Best practices for virtualization first-timers
Virtualization’s benefits are numerous: centralized IT management, faster hardware resources, improved business continuity, and reduced overhead costs. It makes perfect sense for everyone to jump on board. But to maximize virtualization’s benefits, beginners should start doing the following best practices. Conduct an assessment Evaluating your IT environment is an important step in the implementation process. […]
Work Smarter in Outlook with these tips
People are constantly searching for an easier way to keep their email inboxes in order, customize their email signatures, and improve group communications. The good news is that Microsoft Outlook has these features built in, you just need to know where to look. Clean Up your inbox No matter how meticulously organized your Outlook inbox […]
Every business needs an MSP for cybersecurity
Businesses can no longer afford to relegate cybersecurity to the bottom of the budget, not with cyberattacks targeting any business regardless of size, strict security, and privacy regulations surrounding data. Businesses with a small or limited budget have the advantage of partnering with a managed IT services provider (MSP) for their cybersecurity needs. Why is […]
A guide to setting up your new MacBook
The latest models of the MacBook have won over millions of people, not least because of their high-end look and feel. They also offer plenty of power to do a wide range of work-related tasks and much more. Set up your new MacBook and enjoy all it has to offer in seven easy steps. Check […]
Manage your business better with ERP
From accounting to inventory, small- and medium-sized businesses (SMBs) need various systems to function, and managing them simultaneously is a colossal task. Enterprise resource planning (ERP) software can help you manage these systems efficiently and improve business performance. ERP explained ERP is a program that integrates all your systems into a single database, so if […]
New security features for your Android device
Mobile devices can be considered an extension of ourselves, containing personal information like web browsing behavior, email exchanges, bank transactions, and other private data. Losing your smartphone or having it stolen is a nightmare, but the good news is that Android devices have security tools you can use to keep your data safe. Set a […]